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  <url>
    <loc>https://www.kenche.work/brine-pickles</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2016-09-01</lastmod>
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      <image:title>Brine Pickles</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.kenche.work/print</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2018-02-11</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506300950345-ILEUMQO855QCHSF5GZMO/END_AVD_0373_Launch_Ad_King_Sprd_C_18.jpg</image:loc>
      <image:title>Print - Aveed journal ad</image:title>
      <image:caption>One of my concepts (thus repeated on that page of this Website, too) that was turned into a real journal ad.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289151359-Q6MQATJCWYNXVXWKTJJY/Beacon_Newsletter_Fall_2014_082514_Page_1.jpg</image:loc>
      <image:title>Print - The Beacon newsletter</image:title>
      <image:caption>This newsletter provides useful information for people with cystic fibrosis and their caregivers including lifestyle tips, personal profiles, and healthy recipes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289152751-MEUDVYSI3PON5ET45KGU/GLOBAL+2018_vis+aid_page+4.jpg</image:loc>
      <image:title>Print - Kovaltry global HCP visual aid</image:title>
      <image:caption>Pharmacokinetics (PK) is a different clinical marker that describes the effectiveness of this product used to treat hemophilia. Clinical and population PK are detailed on this spread.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289154654-N7POSSD7KRI45T1E8I9A/Molecule_Standalone_page+4.jpg</image:loc>
      <image:title>Print - Kovaltry molecular standalone</image:title>
      <image:caption>This spread describes the molecular structure, right down to glycosylation and sialylation of the Kovaltry molecule.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289153977-KFHELY86NB13VG26XLOO/Pediatris_Stand_Alone_Page+5.jpg</image:loc>
      <image:title>Print - Kovaltry pediatric standalone</image:title>
      <image:caption>The efficacy spread comprehensively captures different measurements of annualized bleeding rate, including type, age group, or dosing regimen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506292038574-OFEW7GL3S5FHHXEWH78O/Revlimid+MM+convention+poster.jpg</image:loc>
      <image:title>Print - Unbranded oncology convention panel</image:title>
      <image:caption>Multiple myeloma is a complicated subject matter in its own. This paradigm-based design conveys in an easy-to-follow format how the definitions of response in treating multiple myeloma have changed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289153362-80AO4J6K1ZKQLZA6TJL6/Mirena+Back+to+School_Page_1.jpg</image:loc>
      <image:title>Print - Mirena journal ad</image:title>
      <image:caption>We all lead busy lives and often have a lot on our minds. Using an intrauterine device means one less thing to worry about fitting into a packed schedule.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289156324-MQ40LZ83P4HKVA0MO7QC/SAF_ad_FINAL.jpg</image:loc>
      <image:title>Print - Saflutan journal ad</image:title>
      <image:caption>Preservative free anti-glaucoma treatment doesn't mean settling for weaker efficacy. Powerful reduction of dangerous intraocular pressure can be achieved with this new prostaglandin.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514587543829-RPZUODS6OD6M4BTN2TSN/IMG_6474.jpg</image:loc>
      <image:title>Print</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.kenche.work/digital</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-06-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506308250855-QASZGNSTV6SYXHEMX7MO/Zioptan+WS.jpg</image:loc>
      <image:title>Digital (Copy) - Zioptan HCP Website (Copy)</image:title>
      <image:caption>Prominent call to action for first-line use of this anti-glaucoma treatment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1604898474237-HPL24A1Z2E42YNWOZV89/Pages+7+cropped+try+2+from+AdvSM_AR_V1.9.jpg</image:loc>
      <image:title>Digital (Copy) - Advanced Systemic Mastocytosis Symptom Experience Augmented Reality (Copy)</image:title>
      <image:caption>This iPad-viewed tactic was rolled out at a European oncology congress. Users could interact with the virtual patient image and choose what tests they wanted to perform on him, whereupon results were immediately displayed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506307908427-3XT8I860BEW4OUMOAWK0/Kalydeco+WS.jpg</image:loc>
      <image:title>Digital (Copy) - Kalyedeco patient Website (Copy)</image:title>
      <image:caption>One measure of clinical efficacy for patients with cystic fibrosis is how well they can breathe (forced expiratory volume exhaled in one second).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506308022803-KNDYKVV18X0ZD48CU4JC/Brisdelle+Tablet+pages_Page_1.jpg</image:loc>
      <image:title>Digital (Copy) - Brisdelle patient Web site (Copy)</image:title>
      <image:caption>Hot flashes can be an awkward condition to talk about. The Brisdelle Website provides background information about the treatment and condition and helpful tips for conversing with the doctor as well as saving money on Brisdelle.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1527820181107-1V82KCACPQJ2RZGZO95M/mBC+landscape+pages+from+HAUS18HSNY0110_Sales_Aid_Implementation+Guide_C06_FOF.jpg</image:loc>
      <image:title>Digital (Copy) - HALAVEN DIGITAL SALES AID IMPLEMENTATION GUIDE (Copy)</image:title>
      <image:caption>Digital or interactive visual aids may be ubiquitous, but reps still need to be trained on how to use them. This excerpt instructs reps how to introduce a visceral disease aspect to the metastatic breast cancer treatment landscape story in their digital sales aid.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506307512460-INRN2ZU5KG577M02AUY3/Orencia+DTC+Banner+Ads.jpg</image:loc>
      <image:title>Digital (Copy) - Orencia DTC Banner Ad (Copy)</image:title>
      <image:caption>This ad animates to ask the not so simple question of whether an everyday objection can become an obstacle to a patient with rheumatoid arthritis.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506307513700-6VOUBT039PN0YJDG83KK/Pages+from+vantas_touchscreen_screenshots_Page_3.jpg</image:loc>
      <image:title>Digital (Copy) - Vantas touchscreen convention panel (Copy)</image:title>
      <image:caption>This interior swipe page of this panel describes the clinical and lifestyle background of a hypothetical patient with advanced prostate cancer and why he would be an ideal patient for treatment with Vantas.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1518392552224-K9YZZZLSH0J00HUIS8BX/Screen+captures+Natazia+CLM_Page_1.jpg</image:loc>
      <image:title>Digital (Copy) - Natazia closed loop media (Copy)</image:title>
      <image:caption>A precursor to detailing off of an iPad, this CLM device enabled a rep to describe the MOA behind the progesterone-based contraceptive, Natazia.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1527820674173-ART03J09D37PTASD5MFO/Frames+07-12+Pages+from+HAUS-0574_ASCO_Booth_Video_Tiles_L10.jpg</image:loc>
      <image:title>Digital (Copy) - HALAVEN video tile storyboard (Copy)</image:title>
      <image:caption>This excerpt from a storyboard for a video wall describes how animation builds to display the key messages of this metastatic breast cancer treatment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1518392590465-KDLH5CUF7FOYMMUHB9XR/Screenshots+uric+acid+video_Page_1.jpg</image:loc>
      <image:title>Digital (Copy) - Hyperuricemia animated video (Copy)</image:title>
      <image:caption>Screenshot from a disease-awareness video that describes how hyperuricemia, the precursor to gout, occurs.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514587881169-LL28CLLWKRCONKGP3GLU/SAVIENT-couple%2Bposter.JPG</image:loc>
      <image:title>Digital (Copy)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.kenche.work/print-1</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-06-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506300950345-ILEUMQO855QCHSF5GZMO/END_AVD_0373_Launch_Ad_King_Sprd_C_18.jpg</image:loc>
      <image:title>Print (Copy) - Aveed journal ad (Copy)</image:title>
      <image:caption>One of my concepts (thus repeated on that page of this Website, too) that was turned into a real journal ad.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1527820972267-THLDW06PKOTDE6SZMCJH/Spread+Journal+AD+Screen+Shot+2018-05-31+at+11.34.27+AM.jpg</image:loc>
      <image:title>Print (Copy) - HALAVEN Journal Ad (Copy)</image:title>
      <image:caption>This spread ad displays the emotional campaign headline and imagery at left and key takeaways and a recommendation at right for this treatment for metastatic breast cancer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289151359-Q6MQATJCWYNXVXWKTJJY/Beacon_Newsletter_Fall_2014_082514_Page_1.jpg</image:loc>
      <image:title>Print (Copy) - The Beacon newsletter (Copy)</image:title>
      <image:caption>This newsletter provides useful information for people with cystic fibrosis and their caregivers including lifestyle tips, personal profiles, and healthy recipes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289152751-MEUDVYSI3PON5ET45KGU/GLOBAL+2018_vis+aid_page+4.jpg</image:loc>
      <image:title>Print (Copy) - Kovaltry global HCP visual aid (Copy)</image:title>
      <image:caption>Pharmacokinetics (PK) is a different clinical marker that describes the effectiveness of this product used to treat hemophilia. Clinical and population PK are detailed on this spread.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1604894032434-40DH6E8IEZ3NQ6PP63MP/Screen+Shot+as+spared+page+8+and+13+2020-11-08.jpg</image:loc>
      <image:title>Print (Copy) - BPDCN Diagnostic Algorithm for Skin Presentations (Copy)</image:title>
      <image:caption>Dermatopathologists run biopsy samples through a sequence of immunohistochemistry (IHC) panels. The page at left represents how an initial panel would be analyzed. The page at right is summary of all the steps in the dermatopathologist’s algorithm.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289153977-KFHELY86NB13VG26XLOO/Pediatris_Stand_Alone_Page+5.jpg</image:loc>
      <image:title>Print (Copy) - Kovaltry pediatric standalone (Copy)</image:title>
      <image:caption>The efficacy spread comprehensively captures different measurements of annualized bleeding rate, including type, age group, or dosing regimen.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506292038574-OFEW7GL3S5FHHXEWH78O/Revlimid+MM+convention+poster.jpg</image:loc>
      <image:title>Print (Copy) - Unbranded oncology convention panel (Copy)</image:title>
      <image:caption>Multiple myeloma is a complicated subject matter in its own. This paradigm-based design conveys in an easy-to-follow format how the definitions of response in treating multiple myeloma have changed.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289153362-80AO4J6K1ZKQLZA6TJL6/Mirena+Back+to+School_Page_1.jpg</image:loc>
      <image:title>Print (Copy) - Mirena journal ad (Copy)</image:title>
      <image:caption>We all lead busy lives and often have a lot on our minds. Using an intrauterine device means one less thing to worry about fitting into a packed schedule.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1506289156324-MQ40LZ83P4HKVA0MO7QC/SAF_ad_FINAL.jpg</image:loc>
      <image:title>Print (Copy) - Saflutan journal ad (Copy)</image:title>
      <image:caption>Preservative free anti-glaucoma treatment doesn't mean settling for weaker efficacy. Powerful reduction of dangerous intraocular pressure can be achieved with this new prostaglandin.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514587543829-RPZUODS6OD6M4BTN2TSN/IMG_6474.jpg</image:loc>
      <image:title>Print (Copy)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.kenche.work/concepts-2</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2024-06-04</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1655588381148-1WY70696J73H8499VNEP/Bento+box++from+Just+fits+pages+from+Afrezza_ADLOBs_forMR_r3.jpg</image:loc>
      <image:title>Concepts (Copy) - INHALED INSULIN (Copy)</image:title>
      <image:caption>It’s no big deal to make diabetes a small part of patients’ lives with this innovative, pocket-sized insulin inhaler.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588860213-ZLCO41GX2RRMN7IDL9Y5/Crown.jpg</image:loc>
      <image:title>Concepts (Copy) - Pegloticase: gout (Copy)</image:title>
      <image:caption>A nod to the product's MOA (lysing, thus effectively "melting", urate crystals) and the historical moniker of the disease.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588096305-842GL8K0YPJHRA31AXV2/BAPI_Ken_Page_1.jpg</image:loc>
      <image:title>Concepts (Copy) - Bapineuzumab: potential prophylactic for Alzheimers Disease (Copy)</image:title>
      <image:caption>Learning to spot the signs of what may be early onset Alzheimers Disease enables HCPs to get a head start on its treatment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588830300-QLFHQUWGLAJR850040GZ/Return+from+Exile.jpg</image:loc>
      <image:title>Concepts (Copy) - Spiriva: COPD (Copy)</image:title>
      <image:caption>People suffering from COPD can fall into the habit of secluding themselves away from environmental triggers for their disease. Grant them the freedom to get out and live their lives.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588155862-ILTUQXDC3NUMK605MWCX/END_AVD_0373_Launch_Ad_King_Sprd_C_18.jpg</image:loc>
      <image:title>Concepts (Copy) - Aveed: testosterone replacement injection (Copy)</image:title>
      <image:caption>Taking the inherent negative (a scary, huge needle!) and leverage it as a positive against gels, the standard form of testosterone replacement therapy.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588778477-SLPALQT5KO8E87KVZJNO/Cosopt+PF+Rebirth+of+power.jpg</image:loc>
      <image:title>Concepts (Copy) - Cosopt PF: glaucoma  (Copy)</image:title>
      <image:caption>An established fixed-dose combination treatment for glaucoma in a new, potent, preservative-free form.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588132290-9WK475CCEV7W6DWDVTUE/NB-64845_Remission_Control_Vraylar_Concepts_Page_1.jpg</image:loc>
      <image:title>Concepts (Copy) - Vraylar: bipolar disorder and schizophrenia (Copy)</image:title>
      <image:caption>Keeping bipolar disorder and schizophrenia under control by getting to the "heart" of the matter.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514588925117-AONT8MBG5QU1VXR63AQJ/PrEP_Born_to_Protect_Concept.jpg</image:loc>
      <image:title>Concepts (Copy) - Truvada for Prep: HIV (Copy)</image:title>
      <image:caption>Introducing a whole new attitude in treatment to prevent HIV.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514589402610-X66E8TII3PPLQP10KXC0/GuitarHands.jpg</image:loc>
      <image:title>Concepts (Copy) - Pegloticase: gout (Copy)</image:title>
      <image:caption>When discussing MOA and clinical endpoints, sometimes the patient benefit that a successful treatment bestows can be taken for granted.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/59c5409964b05f30ede44701/1514589447877-C129J4FGW6Q4PWL484HL/Crown.jpg</image:loc>
      <image:title>Concepts (Copy)</image:title>
    </image:image>
  </url>
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